AGENDA

Monday, November 6, 2017
7:00 PM - 9:00 PMCocktails/Informal Meet and Greet
Tuesday, November 7, 2017
7:00 AM - 8:00 AMBreakfast
8:00 AM - 8:30 AMDay 1 Welcome
8:30 AM - 9:15 AMMarketing Alignment to Corporate Strategy
9:15 AM - 10:15 AMBrand and Communication Strategy
10:15 AM - 10:30 AMBreak
10:30 AM - 11:30 AMSegmentation Strategy
11:30 AM - 12:30 PMSegment 4 - Michael Grillo
11:30 AM - 12:30 PMSegment 1 - Sarah Spagnola
11:30 AM - 12:30 PMSegment 2 - Rachael Hunt
11:30 AM - 12:30 PMSegment 3 - Paul McMeekin
12:30 PM - 2:00 PMSegmentation Strategy Regroup and Working Lunch
2:00 PM - 3:30 PMCorporate Strategy Exercise: Jeremy Wilmot
2:00 PM - 3:30 PMCorporate Strategy Exercise: Steve Powell
2:00 PM - 3:30 PMCorporate Strategy Exercise: Paul Thomalla
2:00 PM - 3:30 PMCorporate Strategy Exercise: Sandra Wood
2:00 PM - 3:30 PMCorporate Strategy Exercise: Lori Anderson
2:00 PM - 3:30 PMCorporate Strategy Exercise: Derek O'Grady
2:00 PM - 3:30 PMCorporate Strategy Exercise: Sheri Chin
2:00 PM - 3:30 PMCorporate Strategy Exercise: Andrew Cox
3:30 PM - 4:00 PMVideo Presentations
4:00 PM - 5:30 PMQuattro Panel
5:30 PM - 5:45 PMDay 1 Wrap-UP
5:45 PM - 9:00 PMEvening Cocktails, Dinner and Fun
Wednesday, November 8, 2017
7:00 AM - 8:00 AMBreakfast
8:00 AM - 8:30 AMPhil Heasley
8:30 AM - 9:00 AMCustomer Experience Program
9:00 AM - 10:00 AMCustomer Experience: Andrew Cox
9:00 AM - 10:00 AMCustomer Experience: Rachel van Eyk
9:00 AM - 10:00 AMCustomer Experience: Autumn Flora
9:00 AM - 10:00 AMCustomer Experience: Erin Walsh-Siemion
9:00 AM - 10:00 AMCustomer Experience: Anne Hay
10:00 AM - 10:30 AMSolution Overview and Value Management
10:30 AM - 11:00 AMMerchant Solutions
11:00 AM - 11:30 AMFraud Solution
11:30 AM - 12:00 PMBiller Solution
12:00 PM - 1:00 PMLunch
1:00 PM - 2:00 PMOptimizing Customer Acquisition and Activation for Biller
1:00 PM - 2:00 PMOptimizing Customer Acquisition and Activation for Merchant
1:00 PM - 2:00 PMOptimizing Customer Acquisition and Activation for Fraud
2:00 PM - 2:30 PMDigital Channels Solution
2:30 PM - 3:00 PMRetail Payments Solution
3:00 PM - 3:30 PMReal-time Payments Solution
3:30 PM - 4:30 PMOptimizing Customer Acquisition and Activation for Retail Payments
3:30 PM - 4:30 PMOptimizing Customer Acquisition and Activation for Digital Banking
3:30 PM - 4:30 PMOptimizing Customer Acquisition and Activation for Real-Time Payments
4:30 PM - 4:45 PMDay 2 Wrap-UP
5:30 PM - 9:00 PMDining Group 7
5:30 PM - 9:00 PMDining Group 9
5:30 PM - 9:00 PMDining Group 1
5:30 PM - 9:00 PMDining Group 3
5:30 PM - 9:00 PMDining Group 4
5:30 PM - 9:00 PMDining Group 2
5:30 PM - 9:00 PMDining Group 8
5:30 PM - 9:00 PMDining Group 6
5:30 PM - 9:00 PMDining Group 5
Thursday, November 9, 2017
7:00 AM - 8:00 AMBreakfast
8:00 AM - 8:15 AMDay 3 Welcome
8:15 AM - 9:30 AMEmergenetics
9:30 AM - 10:15 AMBrainstorm 1: Social Media Marketing
9:30 AM - 10:15 AMBrainstorm 1: Events and Webinars
9:30 AM - 10:15 AMBrainstorm 1: Influencer Marketing: Using Analysts, Consultants and Industry Associations Effectively
9:30 AM - 10:15 AMBrainstorm 1: Marketing Metrics and ROI
9:30 AM - 10:15 AMBrainstorm 1: Hearing and Utilizing the Voice of the Customer
9:30 AM - 10:15 AMBrainstorm 1: Global Marketing
10:15 AM - 10:30 AMBreak
10:30 AM - 11:15 AMBrainstorm 2: Global Marketing
10:30 AM - 11:15 AMBrainstorm 2: Influencer Marketing: Using Analysts, Consultants and Industry Associations Effectively
10:30 AM - 11:15 AMBrainstorm 2: Events and Webinars
10:30 AM - 11:15 AMBrainstorm 2: Hearing and Utilizing the Voice of the Customer
10:30 AM - 11:15 AMBrainstorm 2: Marketing Metrics and ROI
10:30 AM - 11:15 AMBrainstorm 2: Social Media Marketing
11:15 AM - 12:15 PMTeam Discussion
12:15 PM - 12:30 PMDay 3 Wrap-UP
12:30 PMGrab and Go Lunch

VENUE AND LODGING

The Naples Beach Hotel & Golf Club
851 Gulf Shore Boulevard North
Naples, FL 34102
Hotel booking details will be provided during the registration process. Please do not call the hotel directly to make your reservation.
 
Check in time is after 4:00pm and check out time is 12:00pm.
 
Complimentary self and valet parking is available for all attendees.
 

QUESTIONS

Please contact Denise Stamulis.